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Win the San Diego auction with Google Ads
Buy booked jobs instead of clicks

For San Diego home service, medical and legal operators done paying for Google Ads clicks that never reach the calendar. The team that owns your account audit, GA4-to-CRM attribution, and Performance Max rebuild sits at 1135 Garnet Ave in Pacific Beach, reports in a Monday brief, and ties every dollar to a booked job, not a click.

02 · Benefits

Benefits of Google Ads Management in San Diego

One citywide campaign across a 3.3 million person metro quietly funds clicks in cities you will not drive to. The dense corridors price highest: Torrey Pines and downtown cost more per click than the rest of the county, and more than 1,400 life science firms bid on the medical side.

SPEND → CLICK → LEAD → BOOKED → CLOSED
Ad spend
Every dollar tracked
Clicks
Tagged by campaign
Leads
← the usual leak
Booked
Synced to CRM
Closed
Cost per booked job
03 · What lands in your inbox

A weekly brief you can hand your San Diego CFO

A 45-minute working session where we pull up your Google Ads account, your GA4, and your CRM side by side. You see where budget goes to queries that never close, and what a properly structured Performance Max asset group looks like. Whether or not you ever hire us.

If the math at the end of the first 30 days says we are not moving the calendar, we say so before Month 2 invoices.

Single-channel Google Ads engagements start at $20K per month. Scoped to your market.

01

A cost per closed deal view

Spend, clicks, leads, booked appointments, and closed revenue by campaign, reconciled inside your own CRM and updated every Monday. The headline number is cost per closed deal, not cost per lead.

02

A GA4 to CRM attribution bridge

Enhanced conversions, offline conversion import for phone closes, and call tracking mapped to campaign and keyword. HubSpot, Go High Level, ServiceTitan, Salesforce, and Jobber all integrate, each in its own way.

03

A Performance Max rebuild

Proper feeds, tightened asset groups, audience signals from your first-party CRM data, brand exclusions, and weekly audits. We do not hand Performance Max the keys and call it strategy.

04 · What we would run first

The funnel we wire from San Diego spend to cost per booked job

Most San Diego accounts we audit have 30 to 60 percent of budget going to queries that never book jobs in this market. So the first three weeks follow a fixed order: read everything, wire the attribution, then rebuild on data instead of hunches.

Week 1 is the audit, Week 2 is the GA4 to CRM bridge, Week 3 ships the restructure, and every Monday after that is a brief signed by a founder.

AUDIT
Read the whole account
Every active campaign, ad group, keyword, bidding strategy, conversion action, and negative keyword list, read against your San Diego corridor.
week 1
ATTRIBUTE
Wire spend to your pipeline
GA4 connected to your CRM: enhanced conversions, offline conversion import for phone closes, call tracking by campaign and keyword.
week 2
RESTRUCTURE
Rebuild on attribution data
Tighten Performance Max asset groups, pull broad match where it bleeds, restructure the campaign architecture.
live by week 3
BRIEF
A Monday brief signed by a founder
Spend, leads, booked appointments, closed revenue, and cost per closed deal by campaign, every week.
every Monday
05 · On the ground in San Diego

San Diego is the home market. Here is what that does and does not change.

This is the one market where the team is physical: the founders and the in-house team work out of 1135 Garnet Ave #13 in Pacific Beach. If a working session belongs in a room, that can happen here.

What does not change is how the work runs. Every market we serve, San Diego included, gets the same dashboard, the same weekly pipeline report, and the same named owner per workstream. The office is not the deliverable. The receipt is.

06 · Why this is built differently

One team runs the whole stack in San Diego

Most agencies sell you Google Ads in isolation. We run it inside one stack, next to SEO, Meta Ads, AI automation, CRM, and web, under one team and one dashboard, so there is no vendor finger-pointing when the number moves.

Built for one of three verticals. Pick yours: home services, medical and dental, or legal.

07 · Questions San Diego operators ask first

The questions a careful San Diego buyer is already holding

What should we budget for Google Ads management in San Diego?
Single-channel Google Ads engagements start at $20K per month. Full-stack engagements including SEO, AI automation, and CRM start at $60K per month. We scope from there based on market intensity, campaign volume, and how much of the attribution architecture we build from scratch. Torrey Pines and downtown are among the most competitive corridors in the state, so San Diego accounts tend to scope toward the higher end of that range.
Do you manage Performance Max?
Yes, with proper feeds, asset groups, audience signals from your first-party CRM data, and brand exclusions. We do not hand Performance Max the keys and call it strategy.
How do you connect Google Ads to our CRM?
We build the GA4 to CRM import in Week 2. HubSpot, Go High Level, ServiceTitan, Salesforce, and Jobber all integrate differently. Once live, leads from every campaign carry a source tag through your pipeline to closed-won.
Do you run Demand Gen and YouTube?
Both are part of the stack where the sales cycle runs longer than two weeks or consumer awareness is the bottleneck. We scope those channels into your 90-day plan after Month 1 attribution is clean, not before.
Who actually runs the account?
Dimitry Morgan, Head of Paid Media at Magister Digital, operating with ties to Denver Digital Agency and Green Hat Local SEO. The same operator who builds your account reads your brief every Monday. No account coordinators, no junior managers running your spend, no handoff after the contract is signed.
How competitive is Google Ads in San Diego?
Torrey Pines and downtown are among the most competitive corridors in the state, and more than 1,400 life science firms alone compete for space in that corridor before an ad ever earns a click. Run this test: open your current report and find cost per closed deal, not cost per lead, for your San Diego campaigns specifically. If that number is not there, the account was never built for how competitive this market actually is.
Can we meet at the Pacific Beach office?
Yes, that can be arranged. The founders and the in-house team work out of 1135 Garnet Ave #13 in Pacific Beach, and San Diego is the one market where a working session can happen in a room. Most sessions still run on video with the dashboard on screen, because that is where your numbers live, and every other market we serve runs the same way.
08 · Who you will work with

Three founders. You will speak to one of them

Brian Hong

Brian Hong

Co-founder & CEO
Read profile
Michael Merlino

Michael Merlino

Co-founder, Strategy & AI systems
Read profile
Dimitry Morgan

Dimitry Morgan

Co-founder, Head of paid media
Read profile
09 · Locations

San Diego HQ, servicing ten metros nationwide

10 · Book a call

Bring your numbers. We will tell you what they say.

Forty-five minutes, no deck, and you keep the findings whether or not you hire us.